[gabriellem]

Presenter: Sewon Chung Barrera, sewonbarrera@gmail.com | LinkedIn
Senior Manager of Digital Marketing & Content Strategy, Exploratorium, California

Exploratorium
Facebook, Facebook
Instagram, Instagram
Twitter, Twitter
Youtube, YouTube
Tumblr, Tumblr
Pinterest, Pinterest

Time-Saving Social Media Tools

Planning and scheduling tools
– In-app (free)
Facebook Creator Studio – schedules Instagram and Facebook posts
Twitter ad campaign
– Hootsuite (free/$49+)
1 user, up to 2 profiles
5 scheduled posts/month
integrates with Instagram, Facebook, Twitter, LinkedIn, Youtube, Pinterest
– Buffer (free/$5+)
1 user, up to 3 profiles
10 scheduled posts/month
Instagram, Facebook, Twitter, LinkedIn, Pinterest
– SproutSocial ($89/month)
1 user, up to 3 profiles
10 scheduled posts/month
Instagram, Facebook, Twitter, LinkedIn, Pinterest

Free stock photos: Shutterstock | IStockPhoto | Pixabay
Content creating: Canva

Tips:
Try 30-day free trial but make sure you commit to using it fully
Check on a discounted rate for annual plan vs. month-to-month
Ask about nonprofit discount – even if it’s not in any forums listed on their websites
Review all of your digital marketing tools annually

Sourcing Visuals

Designing posts: Canva
Free images: Unsplash
Images of women in STEM: If Then Collection

• This topic was modified 3 years ago by gabriellem.
• This topic was modified 3 years ago by gabriellem.

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